9 AI Use Cases for Business
This is what we are seeing in successful use of AI in businesses
⭐Marketing—inspiration for when you are creatively stuck, crafting personalized marketing, social media, SEO, blogs, emails, enewsletter, landing pages, and transcribing podcasts and webinars (including text, images, and video). For content and images, use ChatGPT and Canva.
⭐Sales —proposals, presentations, email replies, email drips, email outreach, use the transcribed client calls to see frequently asked questions and objections from clients or prospective clients to better craft your proposals and presentations.
⭐Operations—generating task lists for efficient execution of a given activity. Project management using Otter to transcribe and summarize notes and next steps. You can transcribe meetings in Teams as well as Google Meet. Use Tango for process documentation. If you need to show someone how to do something online or desktop, use Tango to automatically grab screenshots and write a description of the action being taken. Cutting your process or how-to documentation to minutes versus hours.
⭐IT/Engineering—writing, documenting, reviewing, and debugging code. Github Copilot is a favorite in tech teams.
⭐Customer Support-creating FAQs and answering customer inquiries.
⭐Translation-translating different languages.
⭐Risk and Legal -pulling from vast amounts of legal documentation and drafting and reviewing reports and summarizing the reports. Always have your legal team review the final document.
⭐Research & Development—accelerating research and differentiation. Run a SWOT analysis. Prompt ChatGPT to ask you questions for clarification. Run a comparison analysis of your organization and your competition or perceived competition and or your mentor brand, whom you aspire to be like. Ask how you are similar and your unique differentiation.
⭐Human Resources-writing job descriptions, onboarding plans, performance reviews, recruiting, learning management system (LMS) content and videos (Synthesia is great for LMS videos), training, and development.
What use cases have you seen in your business?
Next week we will cover AI pitfalls.